If you have a huge collection of lip colors with matte, glossy lipsticks, party lipsticks, signature, and themed lip colors, lip glosses and more, it is important to showcase them properly. Product packaging for cosmetic items is the first and foremost thing that buyers notice and it can leave an imprint or totally ruin their impression. A lot of thought and creativity goes into product development of lip colors as there are different kinds of customers with varying needs and liking. So if you have invested so much in your lip color range, think about pitching it effectively to your shoppers. Having bland lipstick boxes or gift set collection isn’t likely to make an impact. If you have different products, packaging them distinctively would stir the interest of customers. Look out for professional design and print expertise when getting your cosmetic box packaging customized. Here are the tips to add glam to your lip color product boxes!
Varying Cosmetic Packaging Box Designs
There should be separate and interesting layouts for your matte, glossy, themed, signature and other lipsticks. The artwork for each of your products can be designed keeping in view the benefits and features of your product range. You can use bright and invigorating colors for a signature lipstick collection. Light and soothing color themes can be chosen for matte ones and so on. Engage your product development team in coming up with startling designs for each of your product packaging. Your custom cosmetic boxes should define your product; if it’s a matte lipstick box it should explain the striking details of the lip color through images and text.
Window Cosmetic Box Packaging
For display and selling in bulk, having window boxes for your lip colors is a great idea. This will help you promote offers and discounts as well. For instance, if you have paired up various lip colors and giving an exclusive discount, packaging them in a window box will make it easier for the customer to choose her favorite colors. It will also help the counter staff as they don’t have to provide testers for every single lip color. Your cosmetic boxes with a window will facilitate both your staff and the shoppers. On festive occasions and other special events, these boxes will boost your sales and product promotional deals.
Die-Cut Custom Cosmetic Packaging Boxes
Having trendy and catchy packaging styles for your lip colors will make them instantly noticeable by the potential buyers. There are a number of die-cut packaging styles available for lip colors that can be customized according to your product requirements and specifications. You can have individual boxes die-cut for matte and glossy lipsticks. For lip color sets and signature collection, spacious boxes can be die-cut to desired dimensions. Take inspiration from top cosmetic brands on the packaging styles. You can pick a hexagon or similar box style or have it die-cut into a unique shape. Name your lip colors distinctively to make them interesting for the shoppers. Use pictorial color details and product number on packaging to make the lip color easy to identify both for the staff and customers.
Make your lip color packaging detailed by listing price, best before the date and other sought after consumer information. Lipsticks need special protection and care from hot weather and moisture; tell your printer to use finest quality material for custom cosmetic box packaging.
